In this episode, I go through the first series of steps any creative entrepreneur should take to vet their new business idea. This applies to brand-new businesses and new ideas you're considering implementing in your existing business.
I've been running my author business for 7 years, and I wish I'd had this list from the get-go. I've finally defined the steps I need to take to ensure any business idea is a sound one, and now you can use them to test your idea for any creative venture.
We'll start by defining our big idea in detail, digging deep to uncover our own motivation, researching the market, defining opportunities and barriers, and then we do the math!